What could you add to a London pub that is nominated for more awards than you can shake a gong at?

That was the question owners of the Famous Three Kings outside West Kensington tube station answered when they chose to invest a further £170,000 into the iconic venue.

Already world renowned for sports hosting over 71,000 TV channels covering 25% of the Earth’s Satellite demands, Stonegate Pub Company have now extended the offer with a more premium offer.

Fitting Fulham’s diversity, the Famous Three Kings has forever prided itself on appearance, but is now adding to its supremacy with a makeover that makes a statement. The industrial ‘chic’ look introduces more tables, areas and zones for the diner, set against reclaimed wood and metal finishes adorned with rustic overtones. The pub already boasts the ultimate in audio-visual.

Planned perfectly post Euros, a three-week closure ends Thursday 4th August when the new look launches. There’ll be plenty of singing to famous covers as duo ‘The Sidekicks’ play acoustics 6-7pm in front of 300 invited guests, before the night goes upbeat from 7pm for everyone.

It’s the perfect setting for urban food that’s destined to make the big difference for daytime diners, commuters and workers.

“We’re not a typical venue by any stretch of the imagination. ‘Sports venue’ can conjure up a stereotype but we are definitely stand out and different,” said manager Paul Eastwood, adding, “Our urban offer really is outstanding, especially our piece de resistance, stone baked, hand stretched pizzas. We’re a world away from ‘pub grub,’ even our burgers are our own-recipe beef patties served in a soft glazed brioche bun.”

The pub has the space and facilities, now it has the backdrop to boast a premium food offer throughout the popular sports viewing. Kudos is awarded for the breadth of sports from across the globe and the international mix of clientele who gather to watch the range of sports shown in their mother tongue across 21 screens, in 6 zones. Fans can book to be near the action, diners can seek solace in quieter areas.

The drinks range has gone up a few notches too with a fourth craft beer, Beaver Town added; a new wine range to match the lush dishes; ‘7 deadly gins’ garnished to bring out botanical flavours; and a tantalising cocktail range.

Offers are available throughout the week with 241 cocktail Monday-Friday 4-7pm; Try it Tuesday with 1/3rd craft paddles; and Fizz Friday at £14.

Opening times are Sunday – Wednesday 12pm until 12am; Thursday to Saturday 12pm until 1am; food is served until 10pm.

171 North End Road, Fulham, London, W14 9NL, 0207 603 6071